How to Build An Outdoor Portable Speaker Brand with A China OEM Factory
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- Issue Time
- Dec 1,2023
Summary
In this guide, we outline the basic steps for building a successful outdoor portable speaker brand by working with Chinese OEM factories based on our manufacturing and service experience.
If you are planning to start a new brand of outdoor portable speakers in your country or region, these suggestions will help you.
The Market of Outdoor Portable Speakers Now
With the development of wireless Bluetooth technology, wireless products have long been used outdoors. Today, there is a growing demand for high-quality outdoor portable speakers.
As consumers increasingly seek waterproof outdoor speakers with Bluetooth capabilities, the market offers lucrative opportunities for entrepreneurs.
In this guide, we outline the basic steps for building a successful outdoor portable speaker brand by working with Chinese OEM factories based on our manufacturing and service experience.
If you are planning to start a new brand of outdoor portable speakers in your country or region, these suggestions will help you.
The Growing Demand For Outdoor Portable Speaker
The market for outdoor portable speakers has seen significant growth in recent years, driven by people's desire for mobile entertainment. Whether at a beach party or a camping trip, consumers are now looking for large outdoor portable speakers that deliver impeccable sound quality.
To tap into this booming market, wholesalers/importers can explore the vast possibilities offered by Chinese OEM factories.
AUSMAN Suggestion: This suggestion is only suitable for those involved in the audio/home appliance trade, and is not suitable for people who have never been exposed to audio sales or wholesale.
Choosing The Right OEM Factory China Is Crucial
Choosing the right Chinese OEM factory is a key decision in building an outdoor speaker brand.
Look for a factory with products that match your site, a good track record, robust quality control measures and the ability to meet your production requirements.
Extensive research and due diligence at this stage is critical to a successful partnership.
AUSMAN Suggestion: It is best to visit the factory directly or conduct a video inspection.
Most of AUSMAN AUDIO's OEM customers have visited our factory for on-site inspections.
Uniquely Designed Outdoor Speakers Are Attractive
In a market filled with choices, unique and eye-catching designs are crucial to standing out. Work closely with your chosen OEM factory to ensure your outdoor speakers have a unique aesthetic that captures the attention of potential customers.
If your product has an attractive appearance and an excellent brand, your sales market will quickly open up.
Suggestion: Redesign and define a new brand image and product design based on the needs of your local market, product positioning, consumption habits and popular elements.
AUSMAN AUDIO's product R&D team can turn your ideas into real products, from design to production in as fast as 30-45 days.
Integrate Key Product Functions Of Them
The usage habits of users in each region are different.
Based on AUSMAN AUDIO's OEM manufacturing and production experience, some brands in the Middle East need to add MP5 function to their speakers, but this function is not used much by other customers.
Technological innovation can play a vital role in differentiating your brand from your competitors.
The Factory Should Be In Strict Quality Control and Testing
Strict quality control measures are non-negotiable.
Product durability and reliability are critical to building customer trust.
Working closely with OEM factories, thorough testing is performed, especially for water resistance and Bluetooth functionality.
Follow The Necessary OEM Nanufacturing Processes
Understanding the complexities of OEM manufacturing processes is critical to smooth collaboration.
Effective communication with the factory is key to ensuring your vision is accurately translated into the final product.
For brand owners or buyers, understanding the OME process, including raw material inspection, parts assembly, complete machine assembly, packaging, finished product testing, packaging, etc., will be of great help in estimating project progress and delivery date.
Build Your Brand Identity In The Market
Creating a compelling brand story is crucial to connecting with your target audience. Use effective marketing strategies and thoughtful packaging to build a strong brand image that resonates with consumers.
Set Competitive Position and Pricing
Balancing quality and price is a delicate task. Conduct market research and set competitive prices to attract a wide range of customers while maintaining healthy profit margins.
Suggestion: Product price is related to brand positioning. Clarifying the consumer positioning of the brand and product will help deepen users’ understanding of the brand.
Delight your customers with custom speakers at AUSMAN AUDIO
Ensure Adequate After-sales Support Is Available
There is no perfect product in the world, but there is perfect after-sales service.
Outdoor portable speaker OEM factories need to provide professional and timely after-sales support to quickly solve product problems encountered by wholesalers and brand owners.
Conclusion
It is a long-term, complex and high-cost project to manufacture outdoor portable speakers in China, create a new brand and sell them.
Brand owners must not only understand the price, design, quality and functional requirements of similar products in the local market, but also add unique brand elements to attract consumers.
At the same time, all ideas of brand owners need to go through a professional and reliable manufacturer, who can customize product models, debug production processes, and other work based on their ideas before they can finally become real products.
AUSMAN AUDIO is a manufacturer with more than ten years of experience in the production and export of outdoor portable speakers. We can design and produce high-quality and highly competitive speaker products according to your product requirements.
Welcome to contact us for consultation.
Guangzhou AUSMAN Audio Co., Ltd
Email: info@ausman-audio.com
Whatsapp/Wetchat: +86 18613169271
https://www.ausman-audio.com
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